Personal care brands
Our personal care brands, including Close Up, Lux and Vaseline, are recognised and respected around the world. They help consumers to look good and feel good – and in turn get more out of life.
Close up
Helping you to taste life to the full by protecting and enhancing your oral health 24 hours a day.
Lifebuoy
Accessible hardworking soap that gives 99.9% germ protection
Lux
Everything about Lux is a delight to the senses.
Vaseline
Vaseline Petroleum Jelly is perfect for all skin types.
