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Washing and caring for your clothes is a constant challenge. Luckily, Key is always up to the job to give you colours you'll want the world to see.

Surf woman and child in launderetteBrightening up the laundry

An honest, no-nonsense brand, Key cleans thoroughly and proves that you don't have to spend lots of money on premium brands to get really great results.

Advantages of the new Key 

Key is now rejuvenated to give consumers real solutions to real problems. It is now extended into powder format with special colour protection and  a very pleasant perfume. Another exciting addition is the new Pink soap for special clothes. This is our way of bringing some real excitement in the otherwise dull laundry chore. 

Key Soap now offers consumers the following benefits:

  • Improved soap formulation 
  • Better lather 
  • Has better much performance 
  • Does not wear off easily
  • More Pleasant and longer lasting perfume.
  • More profitable for retailers      

Key bar now comes in two variants 

  • Green: for basic laundry use 
  • Pink: For personal wash, laundry, especially delicate clothes  

Surf man surfing waveKey detergent powder

Key powder is a blue detergent that protects colours even African prints. It's advantages include:

  • Special colour protectors that locks in dye and prevents clothes from running.
  • A pleasant perfume that leaves clothes smelling clean and fresh.
  • Very attractive and eye catching yellow packaging that sends cues of brightness and optimism 
  • Key powder is endorsed by one of Nigeria's leading African wax textile manufacturers - United African Wax Textiles Plc (UNTL), makers of Nichem wax. 
  • Comes in two affordable pack sizes : 30g and 1kg  

From our range

Key detergent
Key detergent
Key soap bars
Key soap bars

Sparkling bright colours

Tired of clothes that go dull after just a few wears?