Our mouths as gateway to life are used to eat, drink, talk, laugh, smile and kiss. For over 30 years, Close up has helped people taste life to the full, providing products that are clinically proven to protect and enhance their oral health.
The oral care category
Unilever Nigeria stepped into the oral care market in 1975, with a range of products designed to help you feel good and get more out of life. Among our Close up range of toothpastes and toothbrushes, there is something targeted to satisfying the need of every consumer.
This is one of the reasons why Close up has a strong bond with consumers and remains the brand of choice for the oral health needs of all.
Close up Red Gel toothpaste
This is the flagship toothpaste for the Close up range. It was first introduced in the Nigerian market in 1975 and ever since then it has paved the way in bringing radical new exciting mixes, which continually delight consumers and set the pace in the market place.
Close up Red Gel toothpaste is well known for giving consumers the freshest breath which allows you to open up to the world and live life to the fullest. It is available in a number of pack sizes to suit every pocket. There is the 125ml family size, the 50ml large size, the 25ml standard size and the 10ml sachet.
Its key benefits are:
- Long lasting freshest breath
- Strong , healthy teeth and gums
- Shiny white teeth
All this gives you the confidence to open up to the world and live your life to the fullest.
Close up popular toothbrush
The popular Close up toothbrush was introduced in 2003 in response to the consumers need for a toothbrush that really cleans and is totally reliable. It was specially designed and packaged to achieve this need at an affordable price. It is available in four attractive colours: red, blue, green and yellow.
Its key benefits are:
- A small head that can reach back of mouth
- Bristles that are strong enough to clean thoroughly yet remain gentle on the gums
Close up Extended Protection toothpaste
Close up Extended Protection toothpaste is the newest addition to the Close up range. We recognize that eating habits of the family are changing. These days many families eat outside the home a lot more than in the past and in doing so, eat a lot of sweet sticky foods. These sweet sticky foods can get stuck in between the teeth eventually leading to tooth decay, etc.
We know mothers worry a lot about this happening to their children, especially since moms cannot always be there to monitor what their children eat. This new red and white-stripped toothpaste which we call Close up Extended Protection toothpaste was developed specially in response to this worry which mothers have. It is available in the big 100ml pack size.
Its key benefits are:
- 12 hours protection between brushing
- Fights the effects of sweet sticky food that sticks in between the teeth
- Close up freshness
Close up expert toothbrush
We all know the irritating feeling of having food residue stuck in between our teeth, especially when they are in hard to reach places. If these same food residues are not removed, they will eventually rot leading to tooth decay and very bad breath.
Close up expert toothbrush was introduced alongside Close up Extended Protection toothpaste to remove food residues that are stuck in-between the teeth leaving our mouths clean, fresh and protected. As its name suggests, Close Up expert toothbrush is an expert at cleaning and can even remove up to 99% of certain food resides that are stuck in the mouth. It is available in four exciting colours: red, green, dark blue and light blue.
Its key benefits are:
- Expert removal of food residues stuck in between the teeth due to its unique crossed bristles
- Three-angled neck to allow reach deep into the mouth
- A small head to reach all areas of the mouth and clean around every corner of the tooth.
From our range
